BRONCHOSCOPY IN LUNG CANCER Case Study

Project Type: Usage and Behavioral Study
Study Type: Primary Research
Timeline: 4 Weeks
Methodology: CAWI

About the study

To investigate the innovative bronchoscopy system that is intended to improve the diagnosis and treatment of early lung cancer using fluorescence support and endomicroscopy.

Our Solution

  • Initial research is done to target Clinicians in Hospitals across the globe.
  • Connection building is done via Cold calling, LinkedIn search, Organization member list, References, Research papers, etc.
  • The respondents who have bronchoscopy system understanding, well versed knowledge on the treatment of early lung cancer using fluorescence support and endomicroscopy.

Key Finding

  • Changes in a surgical procedure.
  • Brand preferences.
  • Instrument pricing, which they use at the time of surgery.
  • Reimbursement policies they get from hospitals and the government.