Brand Awareness & Identity Research
Medtech, Pharmaceuticals, Life Sciences and Insurance brand value and positioning surveys
Apelo HealthVertex
360°
Customized
Comprehensive
Healthcare Research Solutions
Healthcare is a complex universe of industries and scientific disciplines, from pharmaceuticals, medtech and life sciences, to health insurance and public health services, all intersecting at one common vertex to serve one purpose: The progress and expansion of Human Health.
Apelo’s HealthVertex is our dedicated Healthcare research arm providing our partners turnkey solutions for an in-depth view into healthcare trends and potential market opportunities, bringing opinions and insights from stakeholders across the healthcare spectrum right to your doorsteps.
Real People, Real opinions. Better Healthcare.
Our fully equipped Solution Deck
Key Opinion Leaders (KOLs) Studies
Opinion and insider-info surveys from leading Health Practitioners, Industry Experts, and Decision-makers
Product Satisfaction & Loyalty Studies
Medtech/Pharma products end-user (Practitioner-Patient) surveys on usage, satisfaction, and brand loyalty
Product Development Insights
Practitioner-Patient studies on Medtech devices, Pharmaceutical products, and in-development testing
Product Pricing Studies
Pharmaceutical/Medtech product pricing and positioning studies
Market Assesment & Benchmarking
Competitive benchmarking, market sizing, and opportunities for Medtech devices, pharmaceutical products, and health services
The Subject Matter Experts
Healthcare Segments We Cover
With our dedicated Subject Matter Experts (SMEs) partnered onto your research project, expect high-quality insights, and deep market penetration from a diverse range of Healthcare segments our experts have delivered insights on, bringing our years of knowledge and experience to leverage on even the most ambitious research objectives for our partners.
01
Industry coverage
- Biopharmaceuticals
- Nutraceuticals
- Medical Devices
- Life Sciences
- Animal Health Sciences
02
Payers and Product sellers
- Health Insurance Payers
- Healthcare technology
- Contract Research Organisations
- Traders and Distributors
- Pharmacies and 3rd party Suppliers
03
User/Patient Segment
- Hospitals and Govt. facilities
- Laboratories and clinics
- Universities and Research institutes
- Patient groups and Diseased person
- Allied Health Professionals
04
Premium profiles
- Key Opinion Leaders (KOLs) and Principal leaders
- C-levels, Board advisory, and Decision makers
- Healthcare Ministries Policy makers, and NGOs
- Regulatory bodies and authorities
- Specialist Healthcare Professionals
Purpose-built strategies
The HealthVertex Research Approach
With Healthcare it is imperative to account for the various factors affecting the reach and quality of your research study. Using the HealthVertex approach, Apelo’s consultants help you design the right solution for both quantitative and qualitative data needs.
Define
Define project objectives, run need evaluation, and establish operational pathways with Expert Consultation
Design
Design your customized toolbox, leveraging our rich capabilities in tools, techniques, and proven methodologies
Deliver
Deliver through dedicated project siloes embedded with Subject Matter Experts for a complete research experience
Field Proven Tools & Techniques
Tools, Techniques, and Methods
We are a technology-enabled enterprise with an emphasis on constant innovation, offering a range of research tools to extract the right opinions, under the most challenging circumstances, for the best insights.
Telephonic Interviews
(CATI)
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C.A.T.I.
Computer Assisted Telephone Interviews
3CX Enabled high-quality G279 calling and CATI capabilities across the globe
Video Conferencing
(CAVI)
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C.A.V.I.
Computer Assisted Video Interviews
Feature rich 3CX video-conferencing/webinar platform for interviews, discussions, and collaboration
Booster Interviews
(BI)
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B.I.
Booster Interviews
Additional research quotas to enhance data and insight quality provided as part of the project
With Apelo’s powerful CATI (Telephone) & CAVI (Video) capabilities, our experienced research teams penetrate deep into markets across diverse geographies, with multi-lingual researchers and Subject Matter Experts, we access the right demographics to build accurate data-sets and derive comprehensive insights.
Our technology driven process enables us to reach wide audience groups with end-to-end CAWI capabilities, including a robust Survey design & hosting process, localization capabilities, and multilingual teams with real-time data representation on our client’s end.
Post meeting quota objectives, we provide additional Booster interviews at no extra cost to help enhance results and fill research gaps either through follow-ups or fresh interviews
Delivering quality with security
Process, Quality, and Security
Project Execution with a Unified Process
Leveraging dedicated project execution teams embedded with our Subject Matter Experts, and consultants who partner with you on challenges throughout the journey, we are constantly innovating on robust processes, surpassing industry standards for a unified and compliant process. Keeping the integrity of your data, and the privacy of our respondents at the forefront in our quest for answers.
Apelo's 3-Tier Quality Management Framework
Besides adhering to ESOMAR guidelines throughout our research practices, we employ a stringent 3-tier Quality Management Process, ensuring data quality at multiple levels of the project lifecycle.
With in-depth project walk-throughs defining quality objectives, real time quality audits on script interpretation and conversational quality, final data cleansing on open-ended surveys, thorough reviews of semantics and interpretation, and analysis to verify data accuracy, quality is never at a compromise throughout our research journey.
Quality Briefings
Detailed Project Walk-throughs & multi-level quality briefings
Cycling Audits
Fieldwork Review & Real-time Quality Audits on extracted Data
R&R
Thorough end-review and Data cleansing on Project Deliverables
Data Security and Privacy - Keeping your Health Data safe.
We deeply care for the safety of your data and the privacy of our respondents. With stringent quality checks and regular data audits, we ensure our healthcare data and patient information is protected at every step of the project life-cycle.
ISO 20252 : 2019
ISO 9001:2015
American Marketing Association
GDPR Compliant
HIPPAA COMPLIANT
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Case Studies: Healthcare
Whether you’re looking for premade research related to a particular interest, or you want us to build custom health market research that you can use as a basis for your strategic decisions, we can customize content to match your specific needs. Find some of our Healthcare Case Studies below for an in-depth look into our research portfolio.
C-level strategies for Technology & Innovation...
An In-depth look into the evolving roles of C-level management:…
IVD trends and KOL insights: APAC...
The IVD market is showing flourishing market growth rate across…
RAPID testing kits for Infectious Diseases:...
Extracting usage trends for Infectious Disease RAPID testing kits in…
Discover our complete Case Study Portfolio
partner reviews
Our Testimonials
The best part of working with your team is the adaptiveness and flexibility, the results are always great when you work well together
UK based Market Research firm
Patient satisfaction survey
Impressed with the brainstorming sessions with your team, the project went smoothly with considerable qualitative insight
OEM Medical Device manufacturer
KOL insights study